That’s basically the vibe behind Modus Rio, a handbag brand founded in 2007 by designer Sara Taublib, a Brazilian native now based in New York City.
Taublib says growing up in Rio meant you didn’t leave the house without being styled from head to toe. And if you’ve seen Modus Rio’s clean silhouettes, bold color options, and rich textures… It shows.
What makes Modus Rio different?
A lot of brands say “crafted.” Modus Rio actually backs it up.
Here’s what stands out:
- Every material—linen, leather, everything—comes from Brazil
- The handbags are made by a small team of artisans in Rio
- The mission is two-part: support stable jobs in Brazil and create premium handbags for women who know good style
In other words: it’s not just a cute bag—it’s a brand built with purpose.
Style that fits real life
Modus Rio focuses on timeless staples you’ll actually use (and keep reaching for):
- Crossbodys for everyday errands and travel
- Totes for workdays and carry-it-all energy
- Clutches for dinner, events, and everything in between
The designs are polished, but not fussy. You can dress them up, keep them casual, and still feel like you have your life together.
You can shop Modus Rio directly online, and the brand is also available through select retailers across the U.S. and on Halsbrook.
If you’re looking for a handbag that feels elevated and has a story behind it, Modus Rio is worth a look.
Ready to meet your next go-to bag? Browse totes, crossbodys, and clutches—and learn the full story behind the brand at ModusRio.com.